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In this chapter I argue that in late-modern epoch, the industry of mass-tourism has re-produced, monopolized and mediated both symbolic paradisal images and concrete paradisal spaces. Tourism industry has accomplished the institutionalization and commercialization of contemporary paradises, via the uncanny and immensely profitable combination of mass-communication (commercials), and mass-transportations, both of which are characteristics of the late-modern epoch. After I delineate several dichotomies due to which the tourism industry blossomsprimarily the differentiations between home and away, and between alienated and mundane living, and authentic paradisal existence, I adopt a feminist neo-Marxist perspective on one of the worlds greatest exploitative industries. I conclude by suggesting a few alternatives, and a brief neo-Marxist re-reading of the biblical story of the creation of Eden.

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